While they are generally impressed with the demo and wish to continue using it, the differences and feature set keep them coming back to me with questions about using it. A complete list of tips on how to get the most from gmail can be found here.
I like the ability store your files offline in the space allocated using third party extensions, and you can use gmail for POP and forwarding. If you have a domain name, you may even use your gmail account to host your company's email for up to 30 accounts.
Gmail's filter lets you set rules for organising your mails as well as any. With it, you can do selective back ups and even send multiple mails at once. details of how to do this are on GOS
There are also some fun elements such as the ability to show avatars in the mail.
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